Maybe you've heard this before... "I tried using Facebook ads to expand my Spotify, but it wasn't working for me. How can I grow the right way?" I personally don't like Facebook ads because I believe that Facebook is more concerned with making money for itself than with helping you. But Facebook is still where most of the 'eyes' are (including the eyes of your target audience), so that is where you need to increase visibility. So let's try to maximize every dollar we spend.  Before I forget, don't 'boost' your posts on Facebook! 'Boosting' posts on Facebook is like flushing money down the toilet. Facebook just takes your money without any lasting results… Facebook has more than 10 campaign objectives that align with business goals, such as increasing sales, leads, brand awareness, and more. Boosted posts are only optimized for engagement which has no correlation to growing sales or brand awareness among other goals. They'll get